Leading experts on Audience development – interview series

In series of interviews, we are weekly presenting leading experts on audience development, as part of the NPU's undergoing research of 'Best practice' in collaboration with the MSc research project of Matic Gajšek. In the first interview we feature conversation with Cristina Da Milano, presenting the first insights of the major European study funded by … Continue reading Leading experts on Audience development – interview series

Audience development – Best practice research

“Audience development across the arts sector” – explorative research of audience development and development of an evaluative cross-sector model for comparison of practices Research rationale Audience development, firstly defined by the Touring department of British Arts Council in late 1980’s (Maitland, 2016), became the emerging priority of arts organizations (Hayes & Slater, 2002). Most frequently … Continue reading Audience development – Best practice research